Is This The Right Time To Sell?

With the uncertainty of today’s economy, many homeowners are tempted to wait it out, and sell at a future date after home prices have recovered.   Wanting to get the best price for your property makes sense.  But this strategy is only considering half of the equation.  Today’s low prices and extremely low mortgage interest rates create tremendous value for home buyers.  So if your move involves a home purchase as well as a sale, now may be the perfect time.

Market Knowledge

A wise person once said that the real estate market is always local.  Don’t make a selling decision based on statistics for your region, your state, or even your city.  The only market that matters when you are thinking about selling your home is the supply and demand for homes in your neighborhood.  And market conditions are always changing. 

Savvy homeowners will use the internet to monitor the market.  But a website like Zillow.com can never supply you with sufficient information to make a home selling decision.    Our agents have dozens of tools to monitor market conditions, including real time statistics for what potential home buyers are doing right now.  Our Target Market Analysis looks at week-to-week showing activity for more than 1,000 properties, in all price ranges, and all areas of our real estate market.  We also look at online property views for our listings, when most buyers are at the very beginning of their property search.  All these tools help to determine the best strategy for positioning your home in competition with the other sellers in today’s market. Preparing your home for sale, pricing it correctly, and marketing it effectively are the other key ingredients for success.

Preparing Your Home For Sale

Once you’ve decided to sell your property, it’s time to get the home ready for showings.   Chances are, there are many homes already on the market in your price range.  How can you make your property stand out?  Our marketing pros have the answers.  We will take you through your property, room by room, and show you what needs to be done to create a great first impression with a buyer.  In many cases, items have to be removed from rooms to create a more spacious and open appearance.  It’s a good idea to take down personal items, such as family pictures, that could distract from your property’s best features.  A thorough cleaning is always important.  And finally, there’s the preparation needed for each and every buyer appointment.  It’s show time, and that means making sure all items are picked up, lights are on, and your home sparkles like new.

Stress Reduction

Successful home selling can be a lot of work, and it requires cooperation from the whole family.   Kids have to pitch in by keeping their rooms picked up, and dirty clothes off the floor.  Pets need to be removed from the house for showings, or put in kennels for their (and the visitor’s) safety.  Busy adults may have to get time off from work to get the home ready for a last-minute showing.  And with personal items packed away, living in a staged home can feel like camping. 

Our real estate agents understand that this is not just a property sale.  We’re talking about your home.  You can rely on our agents to get your home sold in the shortest possible time, and with the least amount of stress.  You want to know what home buyers are saying about your property, and you expect frequent communication.  We will keep you constantly updated with showing feedback and up-to-the-minute market information.  You expect results, and your satisfaction is our first goal.  Because satisfied home sellers and buyers are the lifeblood of our business.